Beyond the Screen
When it comes to my own direction in the media field, I am now dedicating my time to exploring more about Media Planner, the position for which I was inspired through the Making Media course and also from my extracurricular activities.
The role of a media planner is to strategically choose the most appropriate media outlet to create advertising campaigns that effectively engage the target audiences. When doing podcast and magazine tasks, I have learned to evaluate our target viewers and propose an idea according to those insights. Also, I was passionate when working closely with the Media Production team to bring innovative ideas to fruition. Making Media has taught me to use critical and creative thinking in producing media products through visualizing them in reality.
Actively participating in these extracurricular activities, I gain valuable experience in event management, fundraising, communication, media planning, and social media management – all essential skills for becoming a Media Planner.
Binh Thuan's Crocuses project
Cay Xuong Rong project
From Thao Nguyen.